Go Sport - Script + Copywriting
3558
348
2
Published:
  • Add to Collection
  • Tools Used
  • About

    About

    This is the digital video display and floor directory for the First floor of the Go Sport flagship store at the Yas Mall in Abu Dhabi. Again, the… Read More
    This is the digital video display and floor directory for the First floor of the Go Sport flagship store at the Yas Mall in Abu Dhabi. Again, the concept I wanted to create was a video that shows the products in a simple, elegant way. The theme for this floor was water sports. So the footage sourced, introduces fluid elements, with titles that move succinctly in a surreal and liquid way. The motion graphics and audio dovetail well with the concept I intended and crisply convey the first floors theme of water sports. Read Less
    Published:
GO SPORT DELIGHT WITH DIGITAL VIDEO DISPLAYS
I was commissioned by Go Sport Qatar to produce a digital video display for their flagship store in the Yas Mall in Abu Dhabi. This display highlights all the products on the first floor of the store. The concept I wanted to create was a video that show the products in a simple, elegant way. The theme for the floor was water sports. So the footage sourced, introduces fluid elements, with titles that move succinctly in a surreal and liquid way. The motion graphics and audio dovetail well with the concept I intended and crisply convey the first floors theme of water sports.
FLOOR DIRECTORY - FIRST FLOOR
Here's the Floor directory video in action at the Go Sport store.
Thank you for taking the time to view this project.
 Hitesh Jinabhai