The New Year card for Hrivnak company works with unusual format of competition. The concept is built on funny first-aid questionnaire about brand. Various accident conditions were selected and applied on brand / marketing situations. The representative 'h-brand logo' was created out of Hrivnak logo.
Concept, art direction: Helena Jakoube
Illustrations, graphic design: Tereza Hankova
Content: Helena Jakoube, Martina Svarcova, Olga Pohl, Tereza Hankova
Coding: Vitek Mistina
The questionnaire's starting page:
The questionnaire:
Thank you page:
