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The Creative Conscience - Mealbook
Mealbook APP
 
Food portions have doubled over the last 20 years; that is contribuiting to a potentially devastating increase in obesity among children, adults and especially teenagers. This is called “portion distortion”. Controlling portion sizes can help people avoid extra calories.
 
For this project I’ve designed an app called Mealbook which helps people maintain a healthy weight through improving food choices. This is a photographed based app, that detects your food sizes by capturing them with your phone. 
 
The target I was aiming to reach was teenagers, but that was poorly recognisable during the presentation. 
Therefore I’ve decided to give more space to the “photo-sharing” aspect, in order to make the application as well as an interesting and useful tool, also a new online social networking service trend, so to further shift it to the teenager’s side.
(C) 2014 Chiara Broggi. All rights reserved.
The Creative Conscience - Mealbook
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The Creative Conscience - Mealbook

The task is to create a piece of graphic design that could raise awareness and induce people to change their behavior against a specific social i Read More
4
273
2
Published:
Attribution, Non-commercialAttribution, Non-commercial