Regional visual merchandising guidelines, specifications and prototyping for World Kitchen brands Corelle, Corningware, Pyrex, Visions. Included development of shopper assistant digital interfaces.
Lifestyle specialty stores developed to present World Kitchen's wide range of brands within the kitchen and dining ware categories.
When the plate is lifted it reveals a selector guide showing what shapes are available within each pattern.
Product selection assistant to allow customers to narrow down their purchase choice quickly and easily. The top 10 patterns of the month together with the inspiration and story behind each pattern. The plate is lifted it reveal a shape selector.
An integrated ipad application was develped, and mounted within the unit, to recommend pattern that suit your individual hoem decor style
A Regional Merchandising Manual was developed to cover a wide range of retail scenarios and fixture types.
