Any time you ask Addepar CEO Eric Poirier how he’s doing you’ll get a quick smile and reply ‘livin the dream.’ This is usually paired with a fist-bump. After picking up on his joyous mannerisms, our design team decided to celebrate by making him a handlettered print using the motto as the theme. We screenprinted an edition of 24 to hand out to other coworkers and friends who too can appreciate his lovely quirks. We used a blend-pull of fluorescent orange and pink inks that imitate Eric’s energy as well as the West Coast sunsets we’re lucky enough to catch so frequently from our Bay Area office.
We also made a small edition (5) on a dark gray paper at the same size.
Livin The Dream