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Viral Campaign - The Holy Cow Cork

This concept was first mentioned during a routine meeting with our clients, The Holy Cow, and our creative Director Eoin went and spent hours developing a number of different ideas that may come across well on camera.
The whole point of the interviews was to find staff for The Holy Cow that could have fun and fit in with the culture of the establishment. CVs were screened and everyone that was picked really participated in the interview, without knowing it was being recorded. We contacted our friends in Dog Day Media who came in for the day and did a great job filming and editing the video. 24K views in 24 hours and national exposure for our clients across Joe and Her.ie, Cork’s Red FM and a radio interview on RTE 2FM.
The video ended up receiving over 100K views across three different platforms.
 
Here is Ciaran O' Regan from the Holy Cow talking on RTE 2FM: https://soundcloud.com/dog-day-media/2fm-holy-cow
 
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Viral Campaign - The Holy Cow Cork
Published:

Viral Campaign - The Holy Cow Cork

This concept was first mentioned at a meeting with our clients, The Holy Cow. We spent time developing a number of different ideas that may come Read More

Published: