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McDonald's - 1 + 1 Fries Duel Game
1+1 Fries Duel Facebook game was designed for McDonald's Hungary to promote their 1+1 offer, consisting of a small fry with another product of your choice.

Execution: the point of playing 1+1 Fries Duel was to steal fries from your Facebook friends. After your opponent accepted the challenge, you had to place your bets (which was a 1+1 offer) - with this, the game was set up so were ready to try snatch as many fries from your friend as you could. The player who lost received a post on his Facebook page inviting him for a 1+1 offer.

Prize:
Bronze at Arany Penge (Golden Blade) AD festival in Hungary.

 
Case study:
McDonald's - 1 + 1 Fries Duel Game
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Published:

McDonald's - 1 + 1 Fries Duel Game

1+1 Fries Duel Facebook game was designed for McDonald's Hungary to promote their 1+1 offer, consisting of a small fry with another product of yo Read More
68
1.6k
4
Published:
Attribution, Non-commercial, No DerivativesAttribution, Non-commercial, No DerivativesAttribution, Non-commercial, No Derivatives