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    Based on an online subscription business model, Shavekit is aiming to change the way people consume their shaving and grooming products in the UK… Read More
    Based on an online subscription business model, Shavekit is aiming to change the way people consume their shaving and grooming products in the UK. ​C​ombine ​this ​with a market saturated with grooming brands using 'vintage' and 'gentlemanly' aesthetics we positioned them around the idea of 'Modern Shaving'. The visual language used to communicate this is clean and precise. A simple angle is used to cut through the design. It can be used in a number of ways ​as​well as giving the ‘A’ in the wordmark a slight nod to the concept of shaving. Balanced with a monochrome colour scheme and functional modern typography it sets itself apart from it’s competitors. Although they currently have a limited product range the brand had to work as they expand and launch new products. This includes a full set of brand assets comprising of brand guidelines, tone of voice as well as art directing their photography. Read Less
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