While working at RFD-TV, I was given the responsibility to create a 30 second commercial for a very loyal client, Innovacyn. They are the makers of Vetericyn and Puracyn and I had a two week deadline to create a spot that promoted their new product "Puracyn Plus." I wrote the script, aligned all production, locations, and talent, directed the shoot, and did all of the post-production work. This piece targets our rural viewers. I was simply given bullets of things to include and then I had the opportunity to run with it. The client was very pleased with the quality and tight turn-around.