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    Advertising and Landing Page design with Photoshop and Illustrator.
I designed promotional postcards and mockups of landing pages for Cidewalk, a smartphone app that helps small business owners create and distribute mobile banner ads to promote their products.  
I developed this content after a period of user research in the form of on-site interviews and usability testing.
The promotional postcards are targeted towards urban small business owners in the Boston area, the landing pages are targeted at a specific user vertical: event promoters.
Front of Promo Postcard
Back of Promo Postcard
Cidewalk for Events Landing Page
Cidewalk for Events About Page