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    As a less-known brand on the market, College of Dunaujvaros aimed to target especially those who did not manage to get their dreamed place in one… Read More
    As a less-known brand on the market, College of Dunaujvaros aimed to target especially those who did not manage to get their dreamed place in one of the major universities (most of them based in the capital city Budapest), but still kept some faith to continue their education on a higher level. Thus they requested me to design a couple of versions for a poster used in their second admission campaign. Read Less
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Entering higher education is a significant turning point for hundreds of thousands of young students in Hungary too. Unique feeling of college life is connected with positive emotions in public thinking, thus failing on entry exams may cause disappointment and desperate sadness for some. Client ran a campaign (see in project description) right after the mid-summer announcement of the official results to reach those applicants who still maintained to keep some faith for applying again for the rest of the places remained. During the first interviews we agreed on importance of expressing positivism and focusing on keywords like hope, chance and opportunity.
The titles reads: Have you missed the party train? Not the second enrollment!
An early draft only for balancing out the elements of composition, then a preview of the finally printed A2-size poster.