The assignment was to design a family of three wine labels for a winery, real or imagined. The labels were required to have all of the governmental warnings and regulations, as well as being from an actual wine region. Lola, a fictitious winery located in Walla Walla, Washington produces a luxurious and seductive high end wine. The name Lola and the design of the labels was inspired by the character Lola from the movie Them Damn Yankees. In the movie Lola is a beautiful and seductive lady working for the devil.
The labels used the slab-serif typeface Lubalin Graph with hand drawn organic white flowers incorporated around the type. Each label is screen printed on a high-shouldered black glass bottle.