新年贺语字体设计海报 New Year Greetings Typography Poster
新年贺语字体海报  New Year Greetings Typography Poster

新春之际,为新年设计的几款字体海报,采用开春贺语作为卖点,以金色和红色为海报主要色调,体现喜庆时尚的氛围,同时也充满韵味。

为了使作品更加有趣和传统气氛更浓,本人特意在“太平盛世”的海报中融合了“合文”的创意。所谓的“合文”就是一种汉字游戏,简单来说就是把2个或以上的字拆解重组一起,最常见莫过于新春时节家家户户贴的“招财进宝”。

希望你们会喜欢我这一系列作品。

At the beginning of this year, I am required to design some new year typography posters by One Idea Creative Studio.  After the careful consideration, I chose the Chinese new year greetings as the theme and the Chinese new year main hue golden and red as the basic color on the posters.

For improving the attraction and sense of Chinese tradition of my design,  I particularly combined the proposition of Hewen on the poster Taipingshengshi ( it means peace and prosperity ). 

The Hewen is a Chinese ligatures game. In other words, it is a combination does not represent morphemes but retain the original multi-character (multiple morpheme) reading and is therefore created as a beautiful typography pattern. One popular ligature used on spring festival scroll for Chinese Lunar New Year is a combination of the four characters for Zhaocaijinbao, meaning "ushering in wealth and fortune”.

Hope you enjoy my work.

设计师 Designer: Jessie Wong
客户 Client: 壹点创意设计公司
 
November 2014

Thanks for watching!



Please do not hesitate to contact me on:

工作联系请扫下方二维码,加我微信
For further enquiries, please scan the QR code below to add my WeChat.




新年贺语字体设计海报 New Year Greetings Typography Poster
1454
35460
11
Published:

新年贺语字体设计海报 New Year Greetings Typography Poster

2015羊年贺语字体设计 Chinese Greetings Typography Posters
1454
35460
11
Published:

Tools