My initial concept for the poster was based on Dr. Tyson's love for space-bedecked neckties. This concept was dropped early due to fears that the general public would be unable to make the connection.
Still wanting to use the necktie, I decided to include a few other identifiable elements. Our students love a good mustache and Dr. Tyson has a pretty famous one — the rest just fell into place. The quote was added later to reflect the theme of the talk. Neil kindly signed the poster on the right for me.
This postcard was included in early publicity brainstorming. These would be sent out to students before the event in the hopes they would contribute something appropriate on the dotted line and return it to our office. On the day of the event we would fill up the entry wall of the gynasium with student responses and supply ticketholders with one while they waited in line. Postcards would then be added to the wall as they were returned to staff. The idea was dropped when we realized how popular the event was going to be — it just wasn't feasible.
After the event, I was asked to create button cards to make use of the remaining buttons for prospective students.
I also was asked to serve as the event photographer. Included below are a few shots from the day.
Neil deGrasse Tyson speaks with students.
This was shot during sound check and struck me as quite apropos.
Shot during the press conference.
A signed event pass on the left (Dr. Tyson added his own design elements). The selfie on the right was Dr. Tyson's suggestion. After a full day of me following him around with a camera, he decided to take his turn as photographer. It was a great experience — I'm so thankful to have been able to play a part.