Brand identity development of Lily Metalcraft India Pvt. Ltd.
Conceptualization & execution of brand identities for Lily (Parent Brand) and all the Roofing products under it.
Brochure design that communicates space, strength and protection.
Brief: Create a strong brand logo for soft tender name ‘lily’
TrimSmart: A subtle roofing system with long flutes that give this profile its strength & long spanning capabilities.
Kaplok: Seamless roofing system for maximum protection from leakage. An inter-locking roofing system.
Maxshield: A sturdy roofing profile that can cover wide areas and shield against any weather.
Karbo: A flexible roofing system that offers feasibility for aesthetic roofing structures.
Kavelu: Roofing tiles used on rooftops of Villas & Bungalows, specifically found in Villages & Semi-Urban areas.
Brochure front
Brochure back
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