• Add to Collection
  • About

    About

    Branding and brand identity for roastery-coffee shop "Roast'n'roll"
    Published:
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Client
Roastery-coffee shop

Task
Create a brand and it's identity

Have done
• Analytic research
• Brand conception
• Naming
• Brand identity
• Implementation of design 

Results
• Qualitative competitive distinction
• Unique market offer
• Reach conceptual and visual platforms for complex promotion
• Huge interest of audience in product and place
• Good buzz in social media after first visits
• Big percent of people coming back
 
 
 
 
Crew
Vitaly Fedosov (art-direction, graphic design, project management)
Natasha Kristea (naming)
Dmitry Polkhovsky (marketing consultant)