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Sweet As - Childhood obesity campaign

As our University Graphic Design project, we created a campaign for schools, targeting the ever increasing childhood obesity rates in New Zealand. Entitled "Sweet As", this campaign aims to make drinking water fun, encouraging children to choose water over sugary drinks. We created 4 touch points - Posters hung up around the school as advertising, booklets to be taken home to the parents, a sticker book handed out with free drink bottles, and an instulation on water fountains to encourage children to drink more water.
Booklet to be taken home to parents showing them the issue of childhood obesity
Sticker book handed out with free drink bottles
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Sweet As - Childhood obesity campaign
Published:

Sweet As - Childhood obesity campaign

As our University Graphic Design project, we created a campaign for schools, targeting the ever increasing childhood obesity rates in New Zealand Read More

Published: