Ads in Apps
All Saints - Delta - Warners - Coke - Jeep
“With the launch of Windows 8, We were called upon to help generate demand for advertising across the app ecosystem soon to flood the market. Thus Ads-in-Apps was born. Our team focused on co-ideating with tier one creative agencies on the best ways to create new and exciting canvases for story telling within the ads SDK. We tapped into native experiences, core design principles and leveraged natural user behavior as a driving mechanism for the brand campaigns themselves. Our ultimate goal was to transcend the idea of what “standard ads” means by delighting and surprising the apps viewers with the unexpected.”
All Saints - Delta - Warners - Coke - Jeep
“With the launch of Windows 8, We were called upon to help generate demand for advertising across the app ecosystem soon to flood the market. Thus Ads-in-Apps was born. Our team focused on co-ideating with tier one creative agencies on the best ways to create new and exciting canvases for story telling within the ads SDK. We tapped into native experiences, core design principles and leveraged natural user behavior as a driving mechanism for the brand campaigns themselves. Our ultimate goal was to transcend the idea of what “standard ads” means by delighting and surprising the apps viewers with the unexpected.”