Every three years, Intercultural Theatre Institute (ITI) organises the Asian Intercultural Conference – an international gathering of theatre professionals, scholars and academics.
Anonymous was commissioned to design a visual identity and print collateral for the event.
The abbreviation from AIC is represented in geometric shapes to form its identity.
Imagine the canvas as a container like a conference hall or a performance stage where people congregate. The logo is developed into supporting graphics in different shapes, sizes and colours, falling into place, taking the form of the container
To present the diversity of the different cultures and the audiences, a series of shapes and colours fall into place, filling the canvas in a whimsical fashion to portray the versatile and unpredictable nature of theatre.
View project: http://bit.ly/Anonymous-AIC