IDEA.org Redesign / Blog Design

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The Institute for Dynamic Educational Advancement (IDEA) is a nonprofit organization that works to enhance scientific, artistic, and cultural literacy by improving the way people learn and interact with information. As it shifted towards a more active online presence and with a growing involvement in development for the iOS platform, the organization needed a more efficient channel for communication and a better platform to showcase its new applications. The natural solution was to restructure the web site around a central blog and a support section for the new IDEA apps. Although transformed, the design of the site retains the look and feel present throughout the organization's family of web sites and applications.