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    Campaign to promote Loyola's commitment to being a Baby-Friendly Hospital.
20-page Baby-Friendly guide.
Loyola University Medical Center is committed to being a Baby-Friendly Hospital. Loyola requires all obstetric and pediatric health professionals to undergo extensive continuing education in lactation. All free samples and advertisements of infant formula have been eliminated and replaced with a campaign to encourage new mothers to breast feed.
Baby-Friendly colors are the Loyola red and PMS151 orange from secondary palette.
Baby-Friendly typography follows the Loyola's brand standards of Berthold Akzidenz Grotesk and Minion
4-page Baby-Friendly brochure.
Baby-Friendly room posters.