Brief:
Our client Coca-Cola wanted to say thank you to the Slovenian music artist for using their song on the Coca-Cola bottles. This was a part of the global Coca-Cola campaign "Say it with a song".
Solution:
We prepared a special music box packaging which plays a song when someone opens it (we used the same mechanism as in music greeting cards). Inside the box is a bottle of a Coca-Cola branded with the same song.
Agency: Mayer McCann Ljubljana
Creative Director: Robert Bohinec (author of the idea)
Art Director: Dejan Miletic
Digital: Andreja Pockaj
Account Director: Dana Sotler