"Des to allios" (tr. "View the otherwise") campaign and workshop design
Campaign of two stages is linked to a workshop that ‘produces’ sustainable shopping bags made from old clothes. Through giving out a free sewing toolset, we inform and encourage people to upcycle old long-sleeves and clothes. Open invitation to co-create shopping bags during the workshop. This service that promotes sustainability through repair and reuse.
Campaign's logo (tr. "View the otherwise")
DIY kit with sewing tools
Campaign's activity is divided into two projects. First, we inform and encourage people to reuse old textiles and clothes for carrying shopping and groceries and we provide them with basic sewing tools. Then, we invite them to co-create shopping bags from old clothes, promoting sustainability through repair and reuse.
Handmade shopping bag from old clothes with campaign's tag on it
Two-sided tag with printed logo and instructions 'how to' create a bag from old clothes
