VESTEL - Led&Led Lighting 2014
Vestel has been one of the leading companies in Durable Consume Goods and IT sector for many years. Over the last years, They have been producing lighting equipment and they attained success in a short period of time. Customer asked for separate concepts for each product category.
These concepts consisted of; living spaces, schools, shops, garden, parking areas, storerooms, exteriors and streets. To create a living space, a wing chair and a chandelier is used in a 6 square meters area which is decorated with several accessories. Between the control room and meeting room; by placing a podium with some models and alcoves on the walls, the concept of a shop is created. Our stand is formed of two separate 126 square meter area with a 2 meter long corridor between them. Exhibition rules restricted to join these two areas, so the stand was joined from the ceiling which is decorated with night sky pictures with the sides. By placing street lighting facing to the corridor, I've created the street concept. Remaining school, office, storeroom, garden and exterior concepts were created by combining large visuals with the products.
Stand also consisted of a large kitchen, one meeting room, one electric control room. Floor is 10 cm high and every main corridor entrance has got a ramp for the handicapped. There is also a large information desk and an american bar placed in the second stand. Set-up time for the stand was 36 hours, so all units were prepared in the workshop. The units were joined together later in the exhibition area.
