The Florida State Seminoles football game against Clemson conflicted with the original time for the season opener for the University Symphony Orchestra. The concert was moved and I was asked to create a name/ hashtag and a promotional poster for the event. 

 

The performance was to take place at the Ruby Diamond Concert Hall and the football game was going to take place in Doak Campbell Staduim, so Diamond to Doak seemed a good fit and the rest sort of fell together.