Musical, mechanical, magical
From lacklustre to lustrous
Penhaligon’s asked us to create a range of seasonal gift packaging that would capture their witty and wildly creative English personality, whilst also increasing their sense of prestige as a high-end, niche perfumer.
Irresistibly beautiful
The 2013 gift collection takes inspiration from the brand’s Victorian roots and the music boxes of the time. Illustrated with mechanical songbirds in an array of eye-catching colour, the hero product rotates to the sound of birdsong. Opulent, rich and intricate, the tins are designed to be enjoyed for years to come.
Design for growth
The Christmas collection resulted in a 23% sales increase versus the previous year and a 5% reduction in manufacturing costs.
