Madeira Interactive Technologies Institute (M-iti) is an innovation institute
established as an associated independent non-profit R&D organization whose founding members are
the University of Madeira, Madeira Tecnopolo S. A. and Carnegie Mellon University.
M-iti operates in the interdisciplinary domain of human-computer interaction encapsulating contributions from computer science,
psychology and design in order to address and engage in important scientific and technological challenges that are both relevant to society
and have significant economic impact.
This was such a challeging Re-Branding Project for the different components it had to embrace