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    Smucker Food Service is a leading bulk and portion control food supplier for brands such as Jif, Crisco, and Folgers. Smucker's needed to consoli… Read More
    Smucker Food Service is a leading bulk and portion control food supplier for brands such as Jif, Crisco, and Folgers. Smucker's needed to consolidate 3 separate websites. We created a unified and uniquely branded experience. Two major purchase groups visit these sites: food service and coffee. Our experience funnels each user toward their unique products and incorporates a feature that remembers their choice for their next visit. We present a flow that drives users quickly to what they want. Along the way we display additional options for their consideration to fill out their cart. The end experience is a filterable results page that neatly displays products relevant to their consumers. Read Less
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Smucker Food Service needed to consolidate 3 separate websites. We created a unified and uniquely branded experience. Two major purchase groups visit these sites: food service and coffee. Our experience funnels each user toward their unique products and incorporates a feature that remembers their choice for their next visit. 
 
We present a flow that drives users quickly to what they want. Along the way we display additional options for their consideration to fill out their cart. 
 
The end experience is a filterable results page that neatly displays products relevant to their consumers.
A rpid ptrotoype of the landing page experience.
Early moodboard example #1.
Moodboard example #2.
AN HTML5 paralax scrolling user experience.