Comprehensive is not a dying art
It helps if you can draw
As the saying goes a picture says a thousand words, and a comp saves a lot of time. Why waste time and
money contemplating the wrong direction? When a quick comp would make you aware of the short-coming
of the direction that you are headed.
This is the original comp to give the client an idea of how the finish ad will look.
Also to show how much room there is for the body copy.
This is the actual finish ad that was sent to the vendors.
This photo is the original that was provided by the groom to be.