PopClik is a new brand of headphones in the U.S. and South America.
They wanted to launch their brand with a fresh visual targeting young people. We developed a campaign that points out the benefits of using headphones with a good sound system: you get into your own world and keep the real world outside. There were four Illustrations created two were fully developed concepted and illustrated from my vision these were: The Beatles and Iron Maiden. the other two Bob Marley and Madonna, I was the Senior Art Director behind the production process. The Iron Maiden and Bob Marley both were both shortlisted in the 2014 Short List Cannes Lion under the catigories: Home Appliances, Furnishings, Electronics & Audio-Visual
