Walt Disney Imagineering - DVC Expansion Study
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.Masterplan The project is designed around an episodic, mixed-use main street, highlighted by three plazas. Each Plaza is unique and is designed… Read More
.Masterplan The project is designed around an episodic, mixed-use main street, highlighted by three plazas. Each Plaza is unique and is designed and programmed around three plazas. 1. Earth 2. Fire 3. Water. The massing of the main street generally consists of one storey, 20’ 4” high retail at the west side and five floors of DVC over one floor of 20’ 4” high retail on the east side. This arrangement gives the DVC units both main street and park side exposure. The major exceptions to this configuration occur at the three plazas. Here, two storey restaurants comprise the majority of the west side program, using mass and program to further emphasize the three plazas. With the possibility of dining at both the plaza and second levels, these three urban squares become zones of intense activity at most times of the day and night. Architecture Between the three plazas, the architectures of the retail level and the DVC are distinct from one another. Relying on the essentials of Spanish architecture - defined for this project as color, pattern and simple form and mass - the architecture of the DVC is massive, simple, colorful and responsive to program. Its expression is inspired, but consistent and repetitive. The retail environment is envisioned as intensely varied in color, texture, scale and identity. At the plazas, the architecture of the retail level and the DVC share a common expression. The plazas are envisioned to be whole, complete environments, with all elements of the ground plane, the surrounding vertical walls at both the retail and DVC levels, and program choices supporting the overiding of each plaza. Intense color and pattern are focused at these three locations. Read Less
Published:
Walt Disney Imagineering  [DVC Expansion Study]
Anaheim, California
Masterplan

The project is designed around an episodic, mixed-use main street, highlighted by three plazas. Each Plaza is unique and is designed and programmed around three plazas. 1. Earth 2. Fire 3. Water.

The massing of the main street generally  consists of one storey, 20’ 4” high retail at the west side and five floors of DVC over one floor of 20’ 4” high retail on the east side.

This arrangement gives the DVC units both main street and park side exposure.

The major exceptions to this configuration occur at the three plazas. Here, two storey restaurants comprise the majority of the west side program, using mass and program to further emphasize the three plazas.

With the possibility of dining at both the plaza and second levels, these three urban squares become zones of intense activity at most times of the day and night.

Architecture

Between the three plazas, the architectures of the retail level and the DVC are distinct from one another.

Relying on the essentials of Spanish architecture - defined for this project as color, pattern and simple form and mass - the architecture of the DVC is massive, simple, colorful and responsive to program. Its expression is inspired, but consistent and repetitive.

The retail environment is envisioned as intensely varied in color, texture, scale and identity.

At the plazas, the architecture of the retail level and the DVC share a common expression. The plazas are envisioned to be whole, complete environments, with all elements of the ground plane, the surrounding vertical walls at both the retail and DVC levels, and program choices supporting the overiding of each plaza. Intense color and pattern are focused at these three locations.
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EXISTING
PHASE ONE
PHASE ONE
PHASE TWO
PHASE TWO
PHASE THREE
PHASE THREE
FINAL BUILD-OUT
SECTION THROUGH CHECK-IN + LOBBY: 'TOQUE'
SECTION LOOKING TOWARDS PLAZA DEL AGUA
SECTION LOOKING THROUGH PLAZA DEL FUEGO
VIEW TOWARDS PLAZA DEL FUEGO
APPROACH VIEW OF PORTE COCHERE; 'TOQUE'