Timothy Greene's profile

Compass Designs (logo & branding)

A new self initiated project that involved Logo design & branding of the firm I called it Compass designs whose services include architectural,structural & civil drawings
So I began to sketch out the ideas i had in my head.
I remembered while attending school I did geometrical & engineering drawing as a subject, the most important tool of the trade was the compass which allowed you to draw, inscribe circles, angles & measure distances. I continued to sketch till I found out a solution to make this logo a reality
I finally came to a resolution, why not apply a polygon design,  compass & a font to make it into one cohesive unit. Now a polygon is bounded by a finite chain of straight line segments closing in a loop to form a closed circuit. I thought it meshed really well so the next process was going digital
here is the layout of everything.
Branding: As mentioned above Compass designs is a architectural firm that provides drawings in the realms of architecture so my task was how do I brand it? I applied my architectural background by creating drawings as a backdrop & placing in the letters with the polygons as if its being attached to whatever it sees before them to fully reinforce the statement of the firm.
Here I continue the process with the branding
A blueprint drawing done with the colors of the logo reinforcing the cohesiveness of the brand.
The final layout of things. A letterhead, call card, envelope & a app for your I phone or Samsung whatever..lol
Here is a tote bag & a folder to fully complete the branding.
Compass Designs (logo & branding)
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Compass Designs (logo & branding)

Here is a new self initiated project I undertook for five days

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