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    The brief from the client and owner of the business was two fold… first make a logo that would not look out of place next to the other craftsman … Read More
    The brief from the client and owner of the business was two fold… first make a logo that would not look out of place next to the other craftsman they work along side e.g. architect and interior designers etc. Second was to take the brand forward and give its outdated stationary, staff uniforms and website (currently under development) a whole new look. Read Less
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This is the old logo that I was asked to redesign to be... how do I say this nicely... less shit
And this is the new brand identity I came up with.