For American Eagle, I presented them with concepts for enhancing the current navigation and functionality of their site. In particular I designed a unique "typeahead" experience that broke products down into categories as a user types and also added some graphical refinements to narrow results by (price, color, style, "Hot In"). I also tied in some review and user type info as well as information on previous purchases.
Typeahead for "plaid"
The default Men's state for the new refinement selectors
The color red has been selected so only red items are showing but we can also see what states red items are popular in.
Rollover state for "Tops"
"Tops" has been selected. We can now see the "Tops" subcategories as well as available price ranges and shirt sizes. In this screen I also demonstrated some rollover functionality to expose additional product information.
On this product detail screen I added user reviews and user types as well as a "Goes great with your…" section that uses previous purchase history.
