Corporate identity of L'Arbre de la Vida (Tree of Life), an alternative therapies center. I have created a result that leaves the frequent graphic codes, avoiding figurative forms where usually appear people in meditation position or figures like Buddha and Yin Yang. By using manual and craft printing methods, the warmth and humanity associated with empathic treatment of workers are transmited, also making every identity element unique and different, in the same way as the center conceives their patients. All materials, colors, textures and shapes has been extracted from trees.
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