BIRRA PLURALE
PACKAGING DESIGN FOR A START UP MICRO-BREWERY.
Birriciclo Plurale is a start-up micro-brewery founded in Milan, by a brilliant entrepreneur who lived for a while in the United States, where he learned how to brew delicious ales.
In italian Plurale means plural as the several types of beers produced, and contains the “ale” suffix, so they hired us to conceive a strong logo for this concept.
We designed an infinity symbol which turns into a “P” letter with a painting brush style to highlight the crafty factor.
This logo in white ink on a dark clean bottle with a colorful cap turned into a succesful packaging for the product.
Creativa also designed other elements for their corporate branding, using the black beer bottle silhouette in a nice pattern.
