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Integrated campaign

SENTI COSA DICE - VIDEO

An interactive website, in which we see a migrant and read two different captions. The false ones show us a list of prejudices; the true tell his dramatic and authentic story. The choice is ours.

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SENTI COSA DICE - BILLBOARD / MANIFESTO 
In Lesmo secondary school, near the Camparada refugee shelter, we showed the students some posters where the migrants say far-fetched commonplaces about themselves. The students had to cover these clichés with the claim “Listen to what he says, not what others say”.
Me and My Story - Case history
AIL Associazione Italiana Leucemie - Public Interest - Italy - Tita 

Francesca has a great voice. A numerous family. The love of books.
"Whoever has cancer. Has much more else to give."
"Emilio has a grandson. A collection of vinyl records. The passion for cooking." 
"Whoever has cancer. Has much more else to give."
Web site - Me and My Story
Book - Me and My Story
"Providing a service like this means we can even pick the wrong testimonial."
 Amazon Prime Now delivers within two hours. Everywhere in Rome and Milan. Only for € 19,99 per year. Download the App.

Amazon PrimeNow Italia - Print campaign

"Providing a service like this means we can even pick the wrong advertising."
 Amazon Prime Now delivers within two hours. Everywhere in Rome and Milan. Only for € 19,99 per year. Download the App.

Amazon PrimeNow Italia - Print campaign
"Providing a service like this means we can even pick the wrong testimonial."
 Amazon Prime Now delivers within two hours. Everywhere in Rome and Milan. Only for € 19,99 per year. Download the App.

Amazon PrimeNow Italia - Print campaign
"Providing a service like this means we can even pick the wrong testimonial."
 Your delivery in two hours. Everywhere in Milan. 

Amazon PrimeNow Italia - Billboard
"Providing a service like this means we can even pick the wrong testimonial."
 Your delivery in two hours. Everywhere in Milan. 

Amazon PrimeNow Italia - Billboard
"Providing a service like this means we can even pick the wrong testimonial."
 Your delivery in two hours. Everywhere in Milan. 

Amazon PrimeNow Italia - Billboard

Amazon PrimeNow Italia - Billboard
Amazon PrimeNow Italia - Billboard engagment
Integrated campaign
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Integrated campaign

AIL - Io e la mia storia. Amazon PrimeNow - Testimonial

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