Rascalsummer.gr was the summer self promo of Rascal S.A.
We wanted to wish in a creative way to everyone a happy and joyfull summer. We came up with the following wish "No matter what the flavor of your summer will be, let it be awsome!"
Thus, we created 50 (+1) ice cream flavors, inspired by the greek summer, and a website where anyone could find them and share them with their friends.
Art direction, illustration & web-design: druantiadesign
Copywriter: Giorgos Emmanouil
Creative Director: Christos Koutsoukos
Ice cream names: "the Rascal gang"
Animation: Marinos Kaklamanis
Visite the project @ rascalsummer.gr