@spotify Cosmic Playlist
✨🎶 In January 2019, Spotify cast a cosmic spell on its listeners with a unique twist on guerrilla content – introducing the Cosmic Playlists based on horoscopes!
🌌 Teaming up with astrologer Chani Nicholas, these playlists became a celestial journey for U.S. music enthusiasts. Each playlist was curated to mirror the astrological themes of the moment according to Nicholas' readings.
🔮 Just like a chart-topping hit, the media couldn't resist the allure of these celestial tunes, making it a digital event marketing sensation. 🚀✨ Who knew that aligning your music with the stars could create such a buzz?
💡 Take a cue from Spotify's stellar success – your strategy doesn't always have to reinvent the wheel. Recycle and remix past triumphs for a similar, out-of-this-world impact this time around!
✨🎶 In January 2019, Spotify cast a cosmic spell on its listeners with a unique twist on guerrilla content – introducing the Cosmic Playlists based on horoscopes!
🌌 Teaming up with astrologer Chani Nicholas, these playlists became a celestial journey for U.S. music enthusiasts. Each playlist was curated to mirror the astrological themes of the moment according to Nicholas' readings.
🔮 Just like a chart-topping hit, the media couldn't resist the allure of these celestial tunes, making it a digital event marketing sensation. 🚀✨ Who knew that aligning your music with the stars could create such a buzz?
💡 Take a cue from Spotify's stellar success – your strategy doesn't always have to reinvent the wheel. Recycle and remix past triumphs for a similar, out-of-this-world impact this time around!
