Concept Presentation for new BMW M4 Coupé (Option 1)
M. The most powerful letter in the alphabet. And indeed the world. Synonymous with
genuine sports cars.
genuine sports cars.
Since its inception, the BMW M-Series has set the benchmark that all other performance
cars strive to achieve.
And, for decades, the BMW M-Series has lead the pack without challenge.
It sets the bar. It defines what true performance is. And it does so without challenge.