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Men who make us laugh are more attractive, they look different, and so do those who shave. We want to give them the tools that allow them to improve their humor to use it as a social skill, generating new connections, followers and spontaneous humorists.
To help them, we created an assistant that uses Artificial Intelligence to generate audios with short comedy routines ready to share. These are created automatically just by selecting your favorite Schick razor machine and a few keywords.
The result of these comedy scripts made it all over the media. They were acted out, used as Tinder descriptions, podcasts on Spotify, billboards and became trending memes.
![humor artificial intelligence interface design advertisement Schick Cannes lions cannes young lions art direction Advertising SENIOR LIONS](https://mir-s3-cdn-cf.behance.net/project_modules/1400/0fbb32198008363.663a3a79cf1c9.gif)
![humor artificial intelligence interface design advertisement Schick Cannes lions cannes young lions art direction Advertising SENIOR LIONS](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/e6dd96198008363.663a3a79ccbbe.gif)
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![humor artificial intelligence interface design advertisement Schick Cannes lions cannes young lions art direction Advertising SENIOR LIONS](https://mir-s3-cdn-cf.behance.net/project_modules/max_1200/8675ec198008363.663a3a79cd5e2.png)
: : S c h i c k L a t a m : :
C a n n e s S e n i o r L i o n s
Copywriter: Jhon Jaimes / Art Director + Motion Graphics: Wilmar Daza Herrera
![humor artificial intelligence interface design advertisement Schick Cannes lions cannes young lions art direction Advertising SENIOR LIONS](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ae1383198008363.663a3a79ce875.png)