Daniel Rodrigues's profile

IPG Media Brands Matter

 
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IPG Media Brands Matter
is a brand founded by IPG [Interpublic Group] 
to manage all of its global media-related assets.
 
My role
All 2D and 3D Animation | Composition
 
 
 
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Design | Art Direction
The video concept evolved from the brand's logo
 
 
 
 
 
 


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Animation
The main animation principle was to
switch the perception between 2D and 3D ambient with a nice flow.
 
 
 
 
 
Metaball with squares
 
tracing with Echo
 
Plain effector in C4D
 
schedule camera switch
 
rolling cubes
 
 
 
 
 
 


Work done at
THE KUMITE, A Visual Narrative Company
IPG Media Brands Matter
Published:

IPG Media Brands Matter

Published: