Q&Q's - Restaurant Menu
Q&Q's (Quality and Quantity) is a fictional, groundbreaking restaurant that places a large emphasis on the high-quality offerings available at the restaurant, as well as the lack of compromise that the quality has on the portion size. It truly is the ideal American eatery. The design of the menu itself is both rugged and rustic, tying back to the traditional rough-around-the-edges feel a lot of steakhouses tend to have. This rough nature is carried by the brown-favoring color palette, as well as the quite bold and almost antique font selection. Even the lines use an uneven paint-like stroke. The Q&Q's logo resembles the painted face of a happy man, as bacon surrounds him. Along with this, the ever so slight condescending yet comedic nature of the menu does not offend the reader but rather puts them in their place. The organized, design of this menu tells the customer that they have standards to meet and understand that the impending meal is a two-way relationship. There is a clear hierarchy, as well as clear proximity between each section of the limited menu. It is a textbook example of food selection done right.
