Modelli Creations is focused on designing and importing beautiful traditional Indian fabrics and home furnishings. The design theme of the branding and other collaterals of Modelli Creations is inspired by the Indian designs, keeping in mind the products that are imported. The texture and color vibrance of the products is highly depicted in designing which enhances the overall branding. 

 

Modelli Creations was started in Virginia, USA by an Indian entepreneur. The brand is already well established in major parts of the country through online wholesales and trade shows. My job was to tweak the branding and create vibrant and polished brand. As the brand is all about Indian products which are highly colorful, so the main focus was on the colors of the icon - Peacock.

 

Different variations of the Modelli icon on different backgrounds

Some other logos were also presented which were more inclined towards hand drawings, as mostly all the products of Modelli Creations are handmade. 

Some doodles were also intricated in the designing of collaterals and other promotional stuff.

Embossed business card

Modelli Creations participates in various trade shows all over the country. An exhibition hand out was designed to hand over to the visitors. 

Online product catalog

And here comes the client testimonial :)