![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/36ed64197495587.663151dacaba5.jpg)
Brief
Located on one of the Mexico`s most beautiful beaches, The Amaia was born from the vision of creating a boutique hotel that appeals to the female soul. Founded by Amaia, an experienced hotelier with a passion for design and aestetics, the Amaia combines minimalist design with feminine elegance and warm hospitality. This creates a place of relaxation, inspiration and well-being that is specifically tailored to the needs of female travelers.
Solution
The cactus in the logo has several meanings. Firstly, it`s the primary association coming to mind while mentioning Mexico. Secondly, it also presupposes a tired woman that starts blooming while relaxing at the hotel.
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/5007b1197495587.663151dac7d7a.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/014140197495587.663151dac5ee1.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/40dd72197495587.663151dac8ee1.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/4c9593197495587.663151dac6979.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/ebc4f5197495587.663151dac87a0.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/9dcd89197495587.663151dac9c1c.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/4fb0aa197495587.6631558653458.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/96677c197495587.663151dac93f1.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/05e93c197495587.663a91aaa70dc.jpg)
![hotel hotel design Hotel Logo brand identity branding minimalist feminine elegant resort luxury](https://mir-s3-cdn-cf.behance.net/project_modules/1400/b24694197495587.663151daca40c.jpg)
Credits to: Freepik, Unsplash, Mr.Mockup