Brand naming for the first digital brand in Kuwait under the National Bank of Kuwait, NBK

This project was realized in collaboration R/GA London

Brand naming for Al Dar's flagship real estate project that welcomes visitors of Yas Island right at the gates. The name borrows from the Emirati culture that calls a small piece of land where sea waves hit the shores and retrieve.

Premium Marine Collagen that targets seekers of health and youth in the Middle East.

The name brings together the Arabic word 'Yonboo', meaning Fountain [from fountain of youth] and the English word 'boon'.