Baa Baa Wool Knitting Yarn Shop
Brief
As part of my new Instagram series, I'm revamping local businesses to attract more local clients. In this episode, I tackled the redesign of Baa Baa Wool, a local crafts and art supplies store.
Solution
The current logo already possesses a great deal of personality, so I aimed to maintain that essence while modernising and enhancing the brand's versatility. Considering our audience comprises both older and younger demographics, I carefully kept this in mind throughout the design process.
Branding Packaging Web Social Media
