Grab-an-apple is a grocery store initially located in Vietnam. They mainly sell locally-grown products, which are fresh, budget and convenient. The store has a distinctive name, grab-an-apple is really seeking for a unique and catchy identity.
The story is that these apples are very tasty and fresh. They look cute and adorable. Hence it sold out quickly and everyone wanted to grab them. The image of a running apple also associates with the word “grab”. Moreover, its running gesture also shows that the store is very convenient and fast. Lastly, the use of cartoonish illustration creates a friendly and memorable feeling among customers.
Packaging:
