This is a visual identity I designed for TEDx Lianyang 2021 event located in Shanghai, centered around the theme of "challenge." Aligned with the philosophy of spreading valuable ideas, TED has introduced a localized, fan-driven initiative known as TEDx. This grassroots project brings people together to share experiences akin to TEDx talks. During TEDx events, participants engage in live speeches and collective viewings of TED talks, fostering deep connections and meaningful exchanges between speakers and the audience. The platform emphasizes challenging conventional thinking and embracing thought-provoking ideas.
