NIKE KIDS Pop-Up Store
The Nike Kid Pop-up store is a sports experience event designed specifically for children. The aim is to get children to love sports through fun experiences and to promote the sports spirit advocated by Nike. As a creative director, the concept comes from the boundless imagination of childhood, often fantasizing ordinary things around into imaginative challenges. Therefore, I transformed Nike's sports items into the fantasy challenges in children's hearts. Through fun challenge experiences, all children can joyfully experience the fun that sports bring.